Harry Potter Movie Year 6! Amazon.com launched a site awhile back that allowed users to purchase movie downloads for their computer. The service, called Amazon.com Unbox, allows users to download movies starting at $1.99. Prices vary in line with the size and rise in popularity of the content. Amazon.com will bring that same plan to your television.
In a landmark deal that will aid Amazon.com further establish it's UNBOX concept, TiVo will partner with the company to enable movie downloads to seem on your television. There currently are lots of annoying pieces of software and wires which can be used to transfer movies from a computer screen to your television. This concept vary from it's competitors. Instead, you'll be able to download movies from the Amazon.com Unbox service and choose to send them in your TiVo. If you are a TiVo subscriber, it will be possible to transfer the movies you purchase off Amazon for your TiVo box. Talk about convenience!
With TiVo fast growing in popularity, this deal is very significant for both companies. Amazon can offer a site that is unique to it's competitors. "Amazon Unbox on TiVo" differs from movie download services from competitors for example Wal-Mart and Apple, plus the standalone Unbox service, because content is sent (via TiVo) towards the customer's TV instead of PC. Many movie companies are excited about this new partnership. CBS, Fox Entertainment Group, Lions Gate, Paramount Pictures, Universal Studios Home Entertainment and Warner Bros have previously agreed to deals using the two companies to become part of the service.
The service should start rather soon. Many other companies operate hard at ways in which they can get movie downloads to TV sets. Apple happens to be planning to release their own unique concept. They have a product called Apple TV that is to be released for the public within the next year. The product will encourage the consumer to achieve the ability to play heir digital content wirelessly within the living room.
Sources:
Marketingvox.com. "Amazon, TiVo Partner to Send Movie Downloads to TVs". [Online] 9 February 2007. URL:
Amazon.com. "Amazon Unbox". [Online] 9 February 2007. URL:
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